A Life In Abstract

In the Office

I am a Seattle based Enterprise SaaS and Consumer Product Designer, Behavioral Game Theorist, and Speaker. I love turning ideas on napkin sketches into compelling usable products, complete with mustard stains naturally. Sometimes with AI and LLM, always with humans for humans

In addition to my User Experience Practice, I conduct research using game theory strategies that help organizations and designers create solutions by becoming better advocates for themselves and their craft. Currently I am researching how Game Theory and AI can help predict the future of product design and consumer habits.

Head shot photo of Jeffery Dernbach

Out in Life

  • Art
  • Food
  • Travel
  • Sport

When not solving complex design and business problems, I am usually found in my kitchen or popping up in someone else's to make a snack. Or out on road looking for artistic inspiration or on the hunt for the tastiest street food in the 50+ countries and I have travelled to.

Three penguins standing together in a grassy field with the water behind them. One appears to be saluting the other two.

Last place I traveled

Chile 🇨🇱

Last song I heard

Never Alone - WhoMadeWho 🎵

Last food I made

Hummus 🫕 🫓

Last piece I painted

Once upon a platypus dreamt of a ballet 🎨

Last DIY project I built

Sun Deck 🪚